Product Marketing Manager

About The Role:
At Enfuce, Product Marketing sits at the intersection of customer insight, market understanding, product value and commercial growth.
We're looking for a Product Marketing Manager to join our Solution Marketing team and take ownership of one of our most important growth levers: sales enablement.
This is a highly collaborative role focused on helping our commercial teams succeed. You'll work closely with Business Development, Customer Success, Partnerships and Product teams to ensure they have the messaging, content, training and tools needed to engage customers with confidence.
Whilst sales enablement will be your primary focus, this is not a pure enablement role. We're looking for a well-rounded Product Marketer who understands positioning, messaging and buyer needs, and can turn those insights into programmes and assets that drive commercial impact.
This role is ideal for someone who enjoys building. You'll create scalable systems, introduce new ways of working, leverage AI to improve productivity, and help shape how Product Marketing supports Enfuce's next stage of growth.
What You'll Be Doing:
You'll take ownership of the systems, programmes and content that help our commercial teams perform at their best.
This includes:
Building and maintaining sales enablement assets including presentations, one-pagers, battlecards, talk tracks, objection handling guides and RFP content.
Creating a structured Commercial Academy to support onboarding, training and ongoing development for Business Development Managers, Customer Success Managers and Partners.
Establishing feedback loops with commercial teams to understand what content is working, what's missing and where improvements are needed.
Ensuring commercial content is organised, accessible and easy to find.
Measuring adoption and effectiveness through training completion, asset usage and sales feedback.
Joining customer and prospect conversations to understand buyer challenges, objections and decision-making criteria.
Building scalable enablement systems that help commercial teams access knowledge quickly and confidently.
Alongside enablement, you'll contribute to broader Product Marketing activities as priorities evolve.
This includes:
Developing product positioning and messaging.
Translating complex product capabilities into clear customer value propositions.
Supporting go-to-market initiatives and vertical campaigns.
Helping validate messaging through customer and market feedback.
Contributing to analyst relations and market-facing initiatives over time.
Supporting content creation across a variety of commercial and marketing channels.
What You'll Bring:
We're looking for a commercially minded Product Marketer who enjoys working closely with Sales and thrives in fast-moving environments.
Minimum 3-5 years of Product Marketing experience within B2B SaaS, fintech or another complex commercial environment.
Strong understanding of positioning, messaging, buyer journeys and go-to-market fundamentals.
Experience creating sales enablement content such as playbooks, battlecards, presentations, training materials and sales tools.
Experience partnering directly with Sales, Customer Success or commercial teams.
The ability to simplify complex products and translate technical capabilities into customer-focused outcomes.
Excellent written and verbal communication skills.
A highly organised approach to content management and enablement programmes.
Curiosity about customers, markets and commercial strategy.
A hands-on mindset with the ability to move between strategic thinking and execution.
We're looking for someone who goes beyond basic AI usage and actively leverages AI tools to improve productivity, automate workflows and scale enablement activities. You should be able to demonstrate practical examples of how you've used AI to solve problems, improve processes or create more effective ways of working.
Why You'll Love Working At Enfuce:
High autonomy & ownership: We give you the freedom to own your work and trust you to make the best decisions for your projects.
Top-tier talent: Join a team of industry experts and highly skilled professionals who are as passionate as you are about innovation.
Unlimited growth potential: We support your ambition with plenty of room for personal and professional growth within the company.
Flexible, remote work: Work from anywhere up to 30 days, in an environment that values flexibility and work-life balance.
A supportive culture: You'll be part of a team that encourages, motivates, and celebrates success together.
Comprehensive benefits package: We take care of our people with great benefits to match the value you bring.
Benefits & Perks:
Fair Pay And Employee Stock Option:
We value the input of every employee and want you to tap into the growth we build together. That's why our salaries are competitive and reassessed regularly, and you have access to an employee stock option program.
Flexible Paid Time Off:
We offer a flexible paid time off policy, providing up to 5 weeks of annual vacation days and paid family leave (subject to country regulations). Additionally, you can benefit from hybrid or remote work options, promoting a healthy work-life balance.
Regular Fun With Your Team:
To spend other than work-related time with your teammates, you get a team activity budget for three quarters a year. The fourth quarter is reserved for a company-wide event.